Who breaks it down in your language and presents it in a way you can understand?
The reason why I got so confused is because I couldn't determine what was a strategy and what was a tip.
Strategies encompass wide concepts and will feel vague. I was so confused, that I tried implementing tips without a strategy.
What does a strategy look like?
Those are the articles that say--research what people want, then write the book.
*TANGENT ALERT*
While all good to do research for what the masses want, that's not my style. I don't research what my next book is about in terms of what every one wants but what everyone is NOT talking about.
My brand is Social Taboos. I write about things people are too embarrassed to talk about. So this "Strategy" doesn't apply to me or many of my fiction author friends. Refusing to believe that my book was down the drain because I hadn't marketed before I put pen to paper, I designed my own strategy. Because I believe in one step at a time. So, I wrote the book. Then got a strategy. That's pretty much the plan.
Write, then find my readers. Oh so many marketers are going to say I did it backwards. I really don't give a flying spaghetti monster about where the horse goes on the cart because whether the horse pulls or pushes, he's still moving the cart.
*TANGENT END*
Have I lost you yet? No matter. What I'm saying is, the huge strategy is:
- write book.
- Find readers for book. (Instead of the other way around).
The "How" is where the tips come in. Those tips include KDP, book blog tours, tweets, free days and being proud of the book I wrote.
Separate in two columns, strategy and tips.
Vague ideas=strategy.
Action items that cost money or time=tips.
Separate these two things, and you'll have a clear mind on how to promote a book!
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